Wrexham-based Ash Waste Services has embarked on a two-year investment program to fit its fleet with Moba on-board weighing and bin ID technology, linked to its DataSet back-office data reporting system.

This is enabling the company to introduce pay-by-weight service which many customers now see as a much fairer charging method and also helps the company to keep a much closer check on its operating expenses.

Neil Hassall says: 'Since we introduced bin weighing and reporting, not only have we been able to offer our customers a greater level of service but we've also been able to increase both our turnover and profitability.

'We've also gained a significant amount of new business which perhaps we would not have won if it wasn't for this extra level of transparency that we're now able to provide. Consequently, the investment in the technology will pay for itself within a short period of time.'

ASH Waste Services covers the whole of North Wales, the North West and the West Midlands and services a wide variety of clients including multi-nationals, large UK companies, local authorities as well as a host of SMEs.