Picture of Jason Francis with a busy road behind him

Jaama reports 18% rise in revenue

Published:  09 November, 2016

UK software maker Jaama reports revenues up 18% year-on-year as demand for its asset and driver management systems grows both in the UK and internationally.

The company says a restructuring of the business last year which was aimed at promoting further expansion in the UK the company’s first entry into overseas markets, along with an intensive employee recruitment programme has underpinned expansion.

Jaama restructured its business into four territories – UK and Ireland, Australasia, North America and Europe and the Middle East and around 30 new jobs were created.

At the same time, the company expanded its board of directors to five with the promotion of Michelle Morgan to operations director with responsibility for customer support and implementation and Stuart Mills to development director. They joined managing director Martin Evans, IT director James Thresher and Jason Francis, who founded the company in 2004 and became chief executive three years ago.

Mr Francis said: ‘2016 has been our most ambitious year to date. Last year we focused on putting in place the building blocks that would enable Jaama to expand to a completely new level.

‘Reorganisation at senior management level and the appointment of new staff across all departments – notably software development, customer support, sales and administration support – was critical to enable the company to both support existing clients and work in partnership with new ones.

‘As a result, 2016 is shaping up to be a fantastic year with an 18% increase in revenue across all the sectors in which Jaama delivers its Key2 software solution.

‘The UK fleet market is the most mature in the world. UK organisations, collectively operating more than 700,000 vehicles, now rely on Key2.’

In addition to its global, UK and European headquarters in Tamworth, Jaama has established a head office in Sydney to serve the Australasia markets. And the company invested more than £2 million last year on software development.

Mr Francis said: ‘We are working on implementing several major projects and expect to announce new software developments in the near future as they are rolled out to customers.

‘Additionally, we also anticipate to further increase our near 80-strong employee headcount to meet further business growth in the remainder of 2016 and into 2017.’

Organisation’s using Jaama’s Key2 system in the UK and overseas include: British Transport Police, BCA, Days Fleet, DHL Express, DHL International, Hertfordshire County Council, Interserve, JCT600 Vehicle Leasing Solutions, Merrion Fleet Management, MITIE, Ogilvie Fleet, Prohire, Sheffield Insulation Group, Serco, Skanska and Speedy.

Related Articles

Sign Up

For the latest news and updates from LAPV.


LAPV (Local Authority Plant and Vehicles) is the only UK information source purely dedicated to local authority vehicles and affiliated plant equipment. Appearing four times a year, it offers well-researched technical articles on the latest equipment/technology as well as in-depth interviews with key industry professionals. More...



All content © Hemming Information Services 2019